Posts Tagged ‘offset printing’

• Digital Printing on the Rise

  • April 13th, 2014
  • Posted in Blog
  • Tags: cost savings, digital printing, direct mail, direct marketing, envelopes, offset printing, turnaround time

  With continual improvements in digital technologies, digital printing is becoming more and more popular. In fact, within the next three years, it is expected that changes in economics, electronic replacement, and shorter runs will drive traditional offset processes to digital… Read More

• Color of the Year: Promotional Items DC, Maryland, Virginia

  • March 11th, 2014
  • Posted in Blog
  • Tags: ad specialties, apparel, corporate gifts, cost savings, embroidery, FORMost Family, giveaways, graphic design, heat transfer, logos, offset printing, pantone colors, promotional products, screen printing, turnaround time

  It’s time again to recognize the Pantone Color of the Year on our blog. Each year, Pantone, the global authority on color, carefully selects a color that they feel represents the world around us. They look for color influences in… Read More

• Finishing Touch: Adding a Coating to Your Print Collateral

  • March 8th, 2014
  • Posted in Blog
  • Tags: aqueous coating, business cards, coatings, cost savings, digital printing, direct mail, direct marketing, environment, environmentally friendly, equipment, graphic design, offset printing, soft touch aqueous, turnaround time, UV, varnishes

  When it comes to adding a finishing touch to your print project, there are several coating options available. Gloss, dull, satin, and “soft touch” can add shine, depth, and a unique aesthetic to your piece. You’re probably familiar with gloss,… Read More

• Paper 101: Types of Coated Paper | Washington, DC Printer

  • March 3rd, 2014
  • Posted in Blog
  • Tags: cast coated, coating, conservation, cost savings, digital printing, direct mail, direct marketing, gloss, graphic design, logos, matte, multimedia, offset printing, pantone colors, paper, silk, turnaround time

  When preparing to print a piece, one of the main questions we ask our clients is, “What type of paper?” The answer to this question is often specified by the designer of the piece. It can also be chosen by… Read More

• Postal News: USPS Rate Increase

  • January 20th, 2014
  • Posted in Blog
  • Tags: direct mail, direct marketing, envelopes, graphic design, offset printing, post cards, postage, postal increase, usps

  Once again, the United States Postal Service has increased postal rates. Effective January 26, 2014 the new rates are intended as a “last resort” to generate $2 billion in incremental annual revenue for the struggling Postal Service. A +1.7% inflation-related… Read More

• 7 Tips for Better Proofreading

  • December 2nd, 2013
  • Posted in Blog
  • Tags: ad specialties, apparel, business cards, cost savings, digital printing, direct marketing, embroidery, giveaways, graphic design, lists, logos, offset printing, promotional products, proofreading, screen printing, tips, tradeshows

  Your stomach drops. You feel the blood rush to your cheeks. You feel a deep, deep sense of regret. You now have 100,000 [insert printing or promotional items here] that display a glaring mistake – usually a spelling error or typo. If you’ve ever… Read More

• One-to-One Marketing | Calendars, Direct Mail, pURLs

  • September 30th, 2013
  • Posted in Blog
  • Tags: calendars, corporate gifts, cost savings, digital printing, direct mail, direct marketing, graphic design, logos, multimedia, offset printing, One to One Marketing, post cards, promotional products, PURLs, turnaround time

  In Dale Carnegie’s How to Win Friends and Influence People, he suggests that if you want people to like you, you should address them by their name. “Remember that a person’s name is to that person the sweetest and most… Read More

• Six Tips to Encourage Creativity

  • July 28th, 2013
  • Posted in Blog
  • Tags: branding, creativity, graphic design, logos, multimedia, offset printing, promotional products, screen printing, tips

  In our current economy creativity is vitally important to our sales and marketing success. Global competition and a more thought-based economy leave us scrambling to innovate and create. Getting one-up on the competition requires fresh ideas and thinking outside the… Read More

• Order Business Cards Online

  • July 10th, 2013
  • Posted in Blog
  • Tags: business cards, conservation, cost savings, digital printing, direct marketing, graphic design, logos, networking, offset printing, pantone colors, promotional products, tradeshows, turnaround time

  DID YOU KNOW? Each year, the US prints 10 billion business cards. In Asia, it is considered rude to offer your card with your left hand. For every 2,000 business cards distributed, a company’s sales will increase by 2.5%. Prospects… Read More

• 7 Quotes to Get You Through the Week

  • May 28th, 2013
  • Posted in Blog
  • Tags: cost savings, digital printing, direct marketing, FORMost Family, giveaways, graphic design, inspiration, logos, motivation, offset printing, promotional products, quotes

  As we get back to the grind after a long holiday weekend, who couldn’t use a little motivation? When I’m discouraged or looking for inspiration, I find that quotes are little bits of wisdom that can quickly change my perspective. Here… Read More