The long-standing definition of direct marketing has all but been thrown out the window in recent years. Back in the 70s and 80s, most direct marketing was done via direct mail. Today, things are extraordinarily different with the rise of… Read More
Posts Tagged ‘envelopes’
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6 Ways to Boost Postcard Success Rates | Postcard Printing Washington, DC
So you’ve got a clean mailing list, a budget to work with, and a message. What’s next? The most effective postcards pair persuasive copy, sharp design, and these six elements: 1. Ask a question A great way to encourage… Read More
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5 Ways to Save on Postage | Direct Mail Washington, DC
As direct marketers, or really anyone who uses the United States Postal Service, it seems like every time we turn around we are faced with yet another postage increase. For the average consumer this is mostly just an inconvenience, but… Read More
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4 Tips for Proper Envelope and Paper Storage | Washington, DC
Curling as an Olympic sport? Sure. Curled hair? Chic. Bicep curls? Impressive. Curled envelopes? Nothing but trouble… Envelope and paper storage is very important. A curled form or a wrinkled envelope can cause huge headaches during processing including misfeeds in document… Read More
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Digital Printing on the Rise
With continual improvements in digital technologies, digital printing is becoming more and more popular. In fact, within the next three years, it is expected that changes in economics, electronic replacement, and shorter runs will drive traditional offset processes to digital… Read More
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Postal News: USPS Rate Increase
Once again, the United States Postal Service has increased postal rates. Effective January 26, 2014 the new rates are intended as a “last resort” to generate $2 billion in incremental annual revenue for the struggling Postal Service. A +1.7% inflation-related… Read More
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Tax Forms | DC, Maryland, Virginia
Did you know that FORMost has been providing tax forms to its customers for nearly 30 years? As the end of 2013 is approaching, now is a good time to take a look at our 2013 tax catalog and give… Read More
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7 Tips for Direct Mail Success
So you’re actively using social media, you frequently send out email blasts with pURLs, and you’ve invested in video to promote your company. In this digital age, these components can be crucial to success. If you are truly utilizing multi-channel… Read More