Posts Tagged ‘cost savings’

• Direct Mail: Intelligent Mail Barcode

  • May 20th, 2013
  • Posted in Blog
  • Tags: cost savings, direct mail, direct marketing, envelopes, offset printing, postage

  Since January 2013, in order to be eligible for automated bulk mail discounts, mailings are required to have an Intelligent Mail barcode. Being educated about the requirement prevents having bulk mail rejected by the Postal Service and it allows you… Read More

• Advertising on the Move

  • May 14th, 2013
  • Posted in Blog
  • Tags: ad specialties, bumper stickers, cost savings, decals, digital printing, giveaways, labels, magnets, screen printing

  Many of us, especially those of us in the DC Metro area, log hundreds of miles each week just getting to and from work. Unfortunately, many of these miles are spent stuck in traffic. Stop and go. Inching forward only… Read More

• Spring Trends in Branded Apparel – Rockville, MD

  • May 8th, 2013
  • Posted in Blog
  • Tags: ad specialties, apparel, branded apparel, branding, corporate gifts, cost savings, embroidery, logos, promotional products, screen printing, tradeshows

  Last week, we met with one of our apparel suppliers, SanMar, to check out the cool, new spring 2013 apparel items. SanMar is our go-to supplier for anything from t-shirts, to woven button down shirts, to jackets and hats. SanMar… Read More

• Performance Polos Made of…Coffee?

  • May 3rd, 2013
  • Posted in Blog
  • Tags: ad specialties, apparel, branding, conservation, corporate gifts, cost savings, embroidery, environmentally friendly, giveaways, heat transfer, promotional products, screen printing, tradeshows

  Yesterday, our sales reps met with one of our apparel suppliers, SanMar, to learn about the new and exciting items just released for Spring/Summer 2013. We saw some great stuff. Trendy and functional. Colorful and innovative. We’re excited to share… Read More

• 5 Ways to Get Your Direct Mail Piece Noticed

  • March 29th, 2013
  • Posted in Blog
  • Tags: cost savings, direct mail, direct marketing, envelopes, equipment, folder sealer, lists, pressure seal

  We live in an increasingly digital world. So much so, that it’s easy to start thinking of traditional direct mail as passé. But, the truth is, it’s not. As Forbes contributor Steve Olenski says, it is “alive and kicking.” (You… Read More

• Color of the Year Promotional Items

  • March 26th, 2013
  • Posted in Blog
  • Tags: ad specialties, apparel, branding, corporate gifts, cost savings, giveaways, heat transfer, logos, pantone colors, promotional products

  In this post we pay tribute to the 2013 Pantone Color of the Year: Emerald. (Also known as Pantone 17-5641.) It is no secret that this radiant jewel-tone is hot this season. It is popular on the runway, in beauty,… Read More

• 3 Types of Mobile Marketing

  • March 12th, 2013
  • Posted in Blog
  • Tags: branding, cost savings, direct mail, direct marketing, envelopes, landing page, mobile marketing, multimedia, post cards, tradeshows

  This weekend, when dining out with friends, the hostess asked for a cell phone number so that she could alert us by text when our table would be ready. Brilliant! Now, not only do we avoid risking Norovirus from clutching that… Read More

• Direct Mail Update: 2013 Postal Changes

  • February 27th, 2013
  • Posted in Blog
  • Tags: cost savings, direct mail, direct marketing, envelopes, equipment, folder sealer, postage, response rate

  Warning: Dull, yet informative post ahead! To liven it up, I suggest playing Please Mr. Postman by the Marvelettes while you read it. Are you aware of the United States Postal Service’s latest changes and price increases? (Yes, it’s true,… Read More

• 5 Tips to Make Your Tradeshow Booth Stand Out

  • February 24th, 2013
  • Posted in Blog
  • Tags: ad specialties, apparel, branding, corporate gifts, cost savings, embroidery, giveaways, logos, networking, promotional products, screen printing, smartphone accessories, tradeshows

  Increase booth traffic, enhance the experience, and generate leads with these tips. 1. Engage the senses. The more of the five senses you can stimulate, the greater impression you will have on visitors. Give away delicious candies or salty snacks. Have… Read More

• Pressure Seal Equipment DC, Maryland, Virginia

  • January 31st, 2013
  • Posted in Blog
  • Tags: cost savings, direct mail, envelopes, equipment, folder sealer, postage, pressure seal

  We’ve all received one. A piece of mail, usually a tax document or check, that requires us to fold at a perf and tear off the edges to reveal the document. It’s Pressure Seal, and it’s been part of our… Read More