1. Purpose – Why is your business on Twitter? Twitter is a great way to drive traffic to your website, but if that is your only goal – you’re missing out! Twitter is an interactive community of real people. People… Read More
Blog
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FORMost Gives Back: Tour de Cookie
Lately, the buzzwords being thrown out at FORMost more closely resemble those at the National Girl Scout Council than a printing company. Cookies, cookies, cookies! As a proud supporter and sponsor of Tour de Cookie, FORMost Gives Back is gearing up… Read More
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Twitter Basics
As popular as it is, so often I am asked, “What’s this… Twitter all about?” Clients, colleagues, uncles, strangers- all trying to grasp this new method of communicating that at first feels very foreign. Here is my version of Twitter… Read More
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Custom Branded Apparel – Performance Wear
Recently, on NBC’s Rock Center, Under Armour President, Chair and CEO, Kevin Plank was profiled. (You can watch it here.) His is a fascinating story about innovation and hard work. About identifying a need in the marketplace and fulfilling that… Read More
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3 Types of Mobile Marketing
This weekend, when dining out with friends, the hostess asked for a cell phone number so that she could alert us by text when our table would be ready. Brilliant! Now, not only do we avoid risking Norovirus from clutching that… Read More
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Print Grows Trees
In recent years, printed paper has become the target of some pretty harsh criticisms by the public. E-mail signature lines urge us to “think before we print this e-mail” and companies are transitioning previously printed collateral to electronic, if not… Read More