Blog

• Happy Administrative Professionals Day

  • April 24th, 2013
  • Posted in Blog
  • Tags: digital printing, direct marketing, FORMost Family, offset printing

  Today at FORMost we are celebrating Administrative Professionals Day in appreciation of the many members of our team who keep our company going and growing every day.  These individuals are dedicated beyond measure.  They keep us organized, accurate, and on… Read More

• Eco Friendly Promotional Products

  • April 23rd, 2013
  • Posted in Blog
  • Tags: ad specialties, BPA, branding, corporate gifts, environment, environmentally friendly, giveaways, logos, promotional products

  These days, being a consumer can be confusing and downright overwhelming. Should we be eating gluten? Grass-fed beef? A raw diet? Free-range chickens? Vegetarian? Vegan? Organic? We are questioning  BPA in our drinkware, Triclosan in our soap, and various chemicals… Read More

• Twitter Tips for Small Business

  • April 15th, 2013
  • Posted in Blog
  • Tags: mobile marketing, multimedia, networking, social media, Twitter

  1. Purpose – Why is your business on Twitter? Twitter is a great way to drive traffic to your website, but if that is your only goal – you’re missing out! Twitter is an interactive community of real people. People… Read More

• FORMost Gives Back: Tour de Cookie

  • April 9th, 2013
  • Posted in Blog
  • Tags: FORMost Family, FORMost Gives Back, philanthropy, printing, promotional products, Rockville

  Lately, the buzzwords being thrown out at FORMost more closely resemble those at the National Girl Scout Council than a printing company. Cookies, cookies, cookies! As a proud supporter and sponsor of Tour de Cookie, FORMost Gives Back is gearing up… Read More

• Twitter Basics

  • April 4th, 2013
  • Posted in Blog

  As popular as it is, so often I am asked, “What’s this… Twitter all about?” Clients, colleagues, uncles, strangers- all trying to grasp this new method of communicating that at first feels very foreign. Here is my version of Twitter… Read More

• 5 Ways to Get Your Direct Mail Piece Noticed

  • March 29th, 2013
  • Posted in Blog
  • Tags: cost savings, direct mail, direct marketing, envelopes, equipment, folder sealer, lists, pressure seal

  We live in an increasingly digital world. So much so, that it’s easy to start thinking of traditional direct mail as passé. But, the truth is, it’s not. As Forbes contributor Steve Olenski says, it is “alive and kicking.” (You… Read More

• Color of the Year Promotional Items

  • March 26th, 2013
  • Posted in Blog
  • Tags: ad specialties, apparel, branding, corporate gifts, cost savings, giveaways, heat transfer, logos, pantone colors, promotional products

  In this post we pay tribute to the 2013 Pantone Color of the Year: Emerald. (Also known as Pantone 17-5641.) It is no secret that this radiant jewel-tone is hot this season. It is popular on the runway, in beauty,… Read More

• Graphic Design & Social Media: Royalty Free Images

  • March 22nd, 2013
  • Posted in Blog
  • Tags: copyright, Google, graphic design, images, photography, social media

  Images add an important visual component to our marketing materials and blogs. They grab the attention of the reader, spruce up a post, and help tell a story that words alone cannot. Most professional graphic designers are well aware of… Read More

• Custom Branded Apparel – Performance Wear

  • March 15th, 2013
  • Posted in Blog

  Recently, on NBC’s Rock Center, Under Armour President, Chair and CEO, Kevin Plank was profiled. (You can watch it here.) His is a fascinating story about innovation and hard work. About identifying a need in the marketplace and fulfilling that… Read More

• 3 Types of Mobile Marketing

  • March 12th, 2013
  • Posted in Blog
  • Tags: branding, cost savings, direct mail, direct marketing, envelopes, landing page, mobile marketing, multimedia, post cards, tradeshows

  This weekend, when dining out with friends, the hostess asked for a cell phone number so that she could alert us by text when our table would be ready. Brilliant! Now, not only do we avoid risking Norovirus from clutching that… Read More