Marketing collateral is the materials, both physical and digital, that communicate to customers and potential customers about a company’s products and services. With the digital horizons enlarging, companies have more options than ever to leverage their rhetoric to turn average… Read More
Archive for the ‘Marketing Solutions’ Category
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What Is Considered Marketing Collateral
Marketing is a hugely important part of your business plan, and as a small business owner, you likely spend a lot of time thinking about it. It can be more than a little overwhelming to think about all of the… Read More
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New Year Marketing Resolutions 2021
When it comes to the new year, there are many different resolutions people make. Whether it’s to eat better or be more active, 2021 is a year for people to look forward to — particularly after the dumpster fire that… Read More
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Best Marketing Strategies 2020
This time last year, we were looking forward to a year that wasn’t likely to be all that different from 2019 – how wrong we were. Everything is different this year thanks to COVID-19, from how we live to how… Read More
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7 Tips for Building an Ecommerce Site
Building or reinventing an ecommerce site can be exciting, but it can also pose a challenge. It takes thoughtful time and effort to create a stunning, functional ecommerce website for your promotional products. When considering the design for your site,… Read More
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Marketing in the Midst of COVID-19
The coronavirus has affected the world since early 2020, and in the United States, the cases continue to peak in some states. While it is getting better in some places than others, businesses in lockdown or not still continue to… Read More
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Why Hire a Logo Designer?
When starting a new business or reconsidering one’s logo, it can be tempting to design the company logo yourself. How hard can it be? It’s just a simple picture capturing your brand. However, that’s exactly what makes it a highly… Read More
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Marketing Tips Amid the Coronavirus
One of the biggest concerns Americans have over the lockdown of the country due to the novel coronavirus is how the economy will fare. While the government is making efforts to get businesses open and running again as soon as… Read More
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How to Evaluate a Company’s Marketing Strategy
Sometimes it is good for a company to take focus on how their marketing strategy is doing. While keeping up with demands from customers is necessary, it is important to step back once in a while to evaluate whether your… Read More
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For a Successful Product Launch
Marketing is all about communication. How can an entrepreneur or company communicate the products or services most effectively? The answer to this question is harder to achieve than one might think. It takes a lot of preparation, just as much… Read More